by Jeff Kear | Feb 1, 2010 | Marketing
Participating in a bridal show as a wedding consultant is a little different than participating as another type of vendor. Whereas they can display a tangible product, you’re selling a concept. And you’re selling yourself first and foremost. A bride who... by Jeff Kear | Jan 5, 2010 | Marketing, Sales
One golden rule of marketing is to put yourself in the path of your customer, and this is literally possible during the wedding show season. Wedding shows are excellent opportunities to accomplish a few key things in promoting your business. 1) You can directly...