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How to Set Catering Prices

How to Set Catering Prices

by Phil Bowermaster | Oct 9, 2019 | Business, Business Management, Catering, Event Venues, Sales, Venues

Whether you’re starting a brand new catering business or you’ve been at it for decades, figuring out how to set catering prices is a critical task that typically follows a fairly predictable sequence of steps. It begins with deciding (or reevaluating) what kind of...
How Proven Event Pricing Strategies Can Boost Your Bottom Line

How Proven Event Pricing Strategies Can Boost Your Bottom Line

by Jeff Kear | Feb 1, 2017 | Best Practices, Business, Business Management, Event Management, Event Marketing, Event Registration, Finances, Marketing, Stories

Pricing strategy may be as old as currency itself (although not nearly as old as bartering) – which has its origins around 600 B.C. in Turkey and China  – but since then it has been refined and researched to the point that it’s as much (social)...
6 strategies for setting the right prices for your small business

6 strategies for setting the right prices for your small business

by Jeff Kear | Dec 3, 2012 | Uncategorized

Pricing your offerings – especially if you are a service-based business or in the creative field – can be a very tricky proposition. Set them too high and you will hear the crickets chirping. Set them too low and you will attract primarily bottom-feeders...

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