Tag: Event Planning

Event Planner Holiday Poem - Twas the Day Before the Big Event

“Twas the Day Before the Big Event” – A Holiday Poem for Event Planners [Infographic]

We would like to wish everyone a happy holiday season and thank event professionals especially for bringing such joy and cheer to people throughout the year through your events. With that said, here is our holiday poem for event planners, with all apologizes to Clement Clarke Moore, author of “Twas the Night Before Christmas”.   ...

8 Biggest Event Trends for 2017

As the new year approaches, not only is it time to reflect on the past year and all the wonderful new people we met and experiences we had, but it’s also time to look to the new year and take a look at what it has in store for the events industry and how our ...

4 Rules for Planning Events in the Trump Era

4 Must-Follow Rules for Planning Events in the Trump Era

To say that emotions have been running high in the U.S. over the last month since the election of Donald Trump is possibly the understatement of the new century. Whatever side you ended up on, whatever your political affiliation, you are probably exhausted and ready for a break from the election’s divisiveness as well as ...

Event Binders Are Dead

6 Reasons Why the Event Binder Is Dead

Before laptop computers were commonplace, before tablets were even a glimmer in Steve Jobs’ eye, event planners and managers carried around massive event binders full of printed documents and spreadsheets as well as tons of notes regarding each and every event. These event planning binders were the event “bible” for each event and contained all ...

Lessons for Event Planners from Startups

5 Lessons Event Professionals Can Learn From Startups

Since launching Planning Pod as a beta version in 2012, we have had the pleasure to speak with thousands of event professionals and learn about their challenges in managing events and – for event planners, venues and caterers in particular – in growing their businesses. Over that time, as we have grown from dozens to ...

8 Ways To Supercharge Your Attendee Engagement

As if our attention spans weren’t short enough already pre-smart phones, now event professionals have to contend with a whole technologized universe of distractions – including social media apps, gaming apps, wearable technology, media walls, etc. – on top of fighting off good-old-fashioned boredom and daydreaming. Getting and keeping the attention of our guests has ...

Offline Event Marketing Strategies

5 Old-School Tactics for Marketing Your Events Offline (That Still Work)

I will be the first to say that it’s easy to get carried away with all the great ways to promote your events and/or your events business on the Internet. Tactics like marketing via search engines, email, social media and blogging have become so popular that we often forget that there are proven offline marketing ...