Event planning and the events industry itselv spans back thousands of years to the earliest royal pageants, pagan festivals and village gatherings, with hands-on coordination and personal relationships being the core skill sets for those very early...
In a world where we are used to politicians dissembling and advertising over-embellishing, everyone is a skeptic. If we hear something that seems too good to believe, it most often is. If there sounds like there should be a catch, there usually is one (and it’s...
If there be nothing new, but that which is Hath been before, how are our brains beguiled, Which, labouring for invention, bear amiss The second burden of a former child. (From Shakespeare’s Sonnet 59) What the old Bard is talking about is the fact that, if...
One golden rule of marketing is to put yourself in the path of your customer, and this is literally possible during the wedding show season. Wedding shows are excellent opportunities to accomplish a few key things in promoting your business. 1) You can directly...
