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21 Tips for More Sustainable Event Planning

21 Tips for More Sustainable Event Planning

by Amanda Knaebel | Sep 7, 2023 | Best Practices, Business, Business Management, Event Management, Event Planning, Industry Intelligence and Research

With environmental concerns becoming increasingly urgent, the event planning industry has the unique opportunity to shift how we think of events and lead the way toward sustainable practices. Think about it: As an event professional, you hold the power to create...
11 clever tricks for dealing with difficult event clients and customers

11 clever tricks for dealing with difficult event clients and customers

by Jeff Kear | Feb 11, 2015 | Best Practices, Business, Business Management, Customer Service, Event Management, Event Planning, Sales

If you have worked in any service-based business, you have encountered difficult customers, and event planners, event venues, caterers, florists and other event professionals certainly have their fair share of them. When it comes to difficult event clients, there are...
How to overcome negative social media reviews for your events business

How to overcome negative social media reviews for your events business

by Jeff Kear | Dec 6, 2014 | Best Practices, Business, Business Management, Event Marketing, Marketing, Online Resources

Bad or less-than-ideal customer experiences happen to all of us at some point. No matter how professional and diligent we are and no matter how hard we try to be perfect (and, BTW, nobody is perfect), sometimes things just happen, many of which are completely out of...
5 proven techniques for influencing event clients and prospects

5 proven techniques for influencing event clients and prospects

by Jeff Kear | Nov 6, 2014 | Best Practices, Business, Business Management, Event Marketing, Marketing, Sales

Whether you are an event venue or an event planner, prospects and clients are looking to you for guidance and answers. However, sometimes they aren’t always quick to take your seasoned advice. This may be because they are fixated on having a certain thing done...
How to overcome short event lead times in 8 steps

How to overcome short event lead times in 8 steps

by Jeff Kear | Aug 27, 2014 | Business, Business Management, Event Management, Sales

The Great Recession started a trend that has caused many sleepless nights and short fingernails for event planners and event venue managers alike. Because revenues and income dropped for many companies and individuals, event budgets got a lot tighter and people were...
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