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5 Old-School Tactics for Marketing Your Events Offline (That Still Work)

5 Old-School Tactics for Marketing Your Events Offline (That Still Work)

by Jeff Kear | Apr 28, 2015 | Attendee Engagement, Best Practices, Event Management, Event Marketing, Marketing, Sales

I will be the first to say that it’s easy to get carried away with all the great ways to promote your events and/or your events business on the Internet. Tactics like marketing via search engines, email, social media and blogging have become so popular that we...
9 ways to get clients to pay their creative services bills (no kneecaps involved)

9 ways to get clients to pay their creative services bills (no kneecaps involved)

by Jeff Kear | Dec 31, 2012 | Uncategorized

If you’ve been working on your own as a creative for a while, you have undoubtedly encountered a colorful array of excuses, elisions and outright lies relating to why a project has been cancelled or why a client won’t pay for your services. They can vary...
16 proven tools / software apps for running a freelance design business

16 proven tools / software apps for running a freelance design business

by Jeff Kear | Dec 25, 2012 | Uncategorized

We all have our pet apps and pieces of software that we use to run our creative businesses, but today I thought I would share some of the software apps for freelance designers / writers that have proved their worth time and again in helping me be more productive. Note...
Why your creative business should be like Michael Jackson

Why your creative business should be like Michael Jackson

by Jeff Kear | Dec 21, 2012 | Uncategorized

There’s a reason why Michael Jackson was given the right-honorable title “King of Pop.” There’s a reason why he sold more than 750 million albums and counting. There’s a reason why he won 13 Grammys, had 13 U.S. #1 singles and is a...
5 must-dos for getting your creative services business ready for 2013

5 must-dos for getting your creative services business ready for 2013

by Jeff Kear | Dec 13, 2012 | Uncategorized

2012 is almost over, and if you’re like me, you’re looking forward to a promising 2013. Yes, it’s merely a change in the calendar, but rolling over to a new year does give one occasion to pause and think about what we should be doing right now to...
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