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7 Bold and Brazen Ways to Boost Attendee Engagement

7 Bold and Brazen Ways to Boost Attendee Engagement

by Jeff Kear | Feb 15, 2017 | Attendee Engagement, Best Practices, Event Management, Event Marketing, Marketing, Stories

Hundreds of articles have been written on attendee engagement and all the sundry ways to create an immersive attendee experience. And we’ve heard (and written about ourselves) all the same ideas. Make sessions more interactive. Creatively employ online...
What attendees really want from your events (but aren’t telling you)

What attendees really want from your events (but aren’t telling you)

by Jeff Kear | Jan 10, 2017 | Attendee Engagement, Business, Business Management, Event Management, Industry Intelligence and Research, Stories

When I first started out in marketing a few decades ago, I assumed that I could find out practically everything from my target audience with a simple, short, online survey. Just draw something up in Survey Monkey, mail it out to my list and – poof – the...
5 Old-School Tactics for Marketing Your Events Offline (That Still Work)

5 Old-School Tactics for Marketing Your Events Offline (That Still Work)

by Jeff Kear | Apr 28, 2015 | Attendee Engagement, Best Practices, Event Management, Event Marketing, Marketing, Sales

I will be the first to say that it’s easy to get carried away with all the great ways to promote your events and/or your events business on the Internet. Tactics like marketing via search engines, email, social media and blogging have become so popular that we...

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