The dawn of the COVID-19 pandemic was a nightmare come true for the hospitality industry. As the rug was pulled out from under global society, venues and event businesses of every kind suffered and...
Contrary to popular belief, running a wedding planning business isn’t just one job … it’s really three: 1) running...
Summary: Learn about what event management software tools to look for. Evaluate features and read reviews of the top event planning apps.
NOTE: Even though this article is written for getting executives or top management to sign off on your event idea,...
It seems like every day there is a shiny new piece of event technology touted as "the next best thing" for managing...
Hybrid events are those that have two distinct audiences - one live in-person audience and another virtual online...
Hundreds of articles have been written on attendee engagement and all the sundry ways to create an immersive...
"Event security ... the service everyone wants and no one wants to pay for." This was one of the replies I recently...
Pricing strategy may be as old as currency itself (although not nearly as old as bartering) - which has its origins...
If you've been in business long enough (and especially in marketing), you have been pitched to sponsor an event....
Most revenue-generating events rely on registration and ticket sales to generate anywhere from 50% to 100% of total...
Search the Internet for the phrase "event planning challenges" and you will find countless surveys and lists (like...
As you may already be aware, no two event registration software platforms are alike, and each person and...
When I first started out in marketing a few decades ago, I assumed that I could find out practically everything...
We would like to wish everyone a happy holiday season and thank event professionals especially for bringing such...
As the new year approaches, not only is it time to reflect on the past year and all the wonderful new people we met...
To say that emotions have been running high in the U.S. over the last month since the election of Donald Trump is...