With environmental concerns becoming increasingly urgent, the event planning industry has the unique opportunity to shift how we think of events and lead the way toward sustainable practices. Think...
The coronavirus pandemic has been upon the U.S. for (at least) 4 months and unfortunately the end is nowhere in...
For most event professionals, working remotely and confined to our homes is a foreign concept (and understandably...
If you run a catering business, then you already know that income from existing customers may keep the lights on,...
Here at Planning Pod, we know firsthand how hard COVID-19 has hit the events industry, including millions of event...
As a proud member of the events industry, I will start by saying how much empathy and collective pain I feel for...
Whether you’re starting a brand new catering business or you’ve been at it for decades, figuring out how to set...
Summary: Learn five catering sales strategies that will help you quickly and reliably grow your catering business and event group sales.
Learn what goes into a banquet event order and how they are used. Understand why BEOs are vital to the success of most events and download a free BEO template.
You hear a lot of predictions and anecdotal evidence about the events industry, but we here at Planning Pod also...
Pricing strategy may be as old as currency itself (although not nearly as old as bartering) - which has its origins...
If you've been in business long enough (and especially in marketing), you have been pitched to sponsor an event....
Search the Internet for the phrase "event planning challenges" and you will find countless surveys and lists (like...
When I first started out in marketing a few decades ago, I assumed that I could find out practically everything...
As the new year approaches, not only is it time to reflect on the past year and all the wonderful new people we met...
To say that emotions have been running high in the U.S. over the last month since the election of Donald Trump is...
Since launching Planning Pod as a beta version in 2012, we have had the pleasure to speak with thousands of event...