Category: Best Practices

Lessons for Event Planners from Startups

5 Lessons Event Professionals Can Learn From Startups

Since launching Planning Pod as a beta version in 2012, we have had the pleasure to speak with thousands of event professionals and learn about their challenges in managing events and – for event planners, venues and caterers in particular – in growing their businesses. Over that time, as we have grown from dozens to ...

8 Ways To Supercharge Your Attendee Engagement

As if our attention spans weren’t short enough already pre-smart phones, now event professionals have to contend with a whole technologized universe of distractions – including social media apps, gaming apps, wearable technology, media walls, etc. – on top of fighting off good-old-fashioned boredom and daydreaming. Getting and keeping the attention of our guests has ...

Offline Event Marketing Strategies

5 Old-School Tactics for Marketing Your Events Offline (That Still Work)

I will be the first to say that it’s easy to get carried away with all the great ways to promote your events and/or your events business on the Internet. Tactics like marketing via search engines, email, social media and blogging have become so popular that we often forget that there are proven offline marketing ...

4 Ways to Make “Event Management by Committee” Work

No event plans itself. And very few successful events are due to the efforts of just one person. In fact, great events are practically always the result of the combined time, passion and abilities of many dedicated managers, planners and vendors … not to mention the impact of guests and attendees. So we have established ...

Best Event Planning Blogs

17 Kick-Ass Event Planning Blogs (That You Should Be Reading)

We love providing great, useful content for event professionals here at the Convene @ Planning Pod (as well as creating useful event management applications and tools), but we also love reading what other insightful industry gurus have to say. A great thing about our industry is how open people are and how willing they are ...

Event WiFi Tips and Best Practices

Event WiFi – How to Get It Right and Avoid #WiFiFail

These days, pretty much everyone assumes that they should get a wireless connection anywhere, anytime, even in the strangest places. Case in point … recently I was hiking in the Colorado Rocky Mountains with a friend who shook their phone angrily and cursed up-and-down that they couldn’t get a signal 10 miles into some deep, ...

Event Client Feedback and Input

When your event clients give you tough love … listen

It’s hard starting your own business from scratch, building it from nothing, generating stable revenues, getting an office, bringing on employees. And even if you love it, even if you have an undying passion for it, you can always feel the pressure to keep up with the competition, to keep growing, to keep learning, to ...