Category: Best Practices

attendee-engagement-ideas-1080x1080

7 Bold and Brazen Ways to Boost Attendee Engagement

Hundreds of articles have been written on attendee engagement and all the sundry ways to create an immersive attendee experience. And we’ve heard (and written about ourselves) all the same ideas. Make sessions more interactive. Creatively employ event apps and virtual reality.¬† Gamify everything. Blah blah blah. So instead of rehashing what you can find ...

event-security-tips-1080x1080

9 Event Security Tips That Can Save You from Disaster

“Event security … the service everyone wants and no one wants to pay for.” This was one of the replies I recently received when I started a group discussion on LinkedIn about the current state of event security. Often we as event professionals think of the attendee experience first – like food-and-beverage, venue location, speaker ...

event-pricing-strategies-1080x1080

How Proven Event Pricing Strategies Can Boost Your Bottom Line

Pricing strategy may be as old as currency itself – which has its origins around 600 B.C. in Turkey and China¬† – but since then it has been refined and researched to the point that it’s as much (social) science as it is art. Registration and ticket pricing strategy may not have as much research ...

online-event-registration-best-practices-1080x1080

33 Best Practices for Boosting Online Event Registration [Infographic]

Most revenue-generating events rely on registration and ticket sales to generate anywhere from 50% to 100% of total event revenues. And online event registration is an already large and still growing source of sales for most events. Case in point … in 2014, Google said 71% of all ticket buying happens online, and online registration ...

event-budget-strategies1024x512

10 innovative ways to squeeze more from your event budget

Search the Internet for the phrase “event planning challenges” and you will find countless surveys and lists (like here and here) that name reduced event budgets or budget cuts as one of the top challenges facing event professionals every year. In fact, this is such a consistently recurring challenge and issue for meeting and event ...

Event Registration Software Infographic

How to Compare and Review Event Registration Software [ Infographic ]

As you may already be aware, no two event registration software platforms are alike, and each person and organization has specific requirements regarding the features and functions you need to properly collect event registrations online. To this end, we have provided below a complete checklist for comparing online event registration software tools. Feel free to ...

4 Rules for Planning Events in the Trump Era

4 Must-Follow Rules for Planning Events in the Trump Era

To say that emotions have been running high in the U.S. over the last month since the election of Donald Trump is possibly the understatement of the new century. Whatever side you ended up on, whatever your political affiliation, you are probably exhausted and ready for a break from the election’s divisiveness as well as ...