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Fresh insights and best practices for event professionals

8 Influencers Every Event Pro Should Be Following on Social Media

by | Apr 12, 2023 | Industry Intelligence and Research, Online Resources, Social Media

#Eventprofs – get your Instagram stories ready, because you’re about to see some seriously share-worthy content! Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks.

Mindy Weiss – @mindyweiss

If you want to keep your finger on the pulse of high-end wedding and event trends, Mindy Weiss is a must-follow for visual inspiration on Instagram and TikTok. Mindy is a celebrity wedding planner who has worked with Ellen DeGeneres, Heidi Klum, Channing Tatum…the list goes on. Her social media channels often feature behind-the-scenes looks at her event planning process and wedding inspiration. Check out this post featuring one of her recent weddings.

BizBash – @bizbash

BizBash has something valuable for literally any event pro – planners, organizers, vendors, venues, you name it. As a media company that covers the events industry and provides news, insights, and ideas for event professionals, their posts feature industry trends, event inspiration, and educational resources. We particularly like this LinkedIn post highlighting an interview with Jonathan Steffert discussing storytelling event strategies.

Event Marketer – @EventMarketer

We can’t get enough of the photos Event Marketer posts on their social media platforms. As a trade publication for the event industry that shares news, trends, and best practices for event professionals, they captivate their followers with pics highlighting event marketing strategies for a wide variety of brands. Follow them for social media event promotion, experiential marketing ideas, and hashtag inspiration.

Grace Ormonde Wedding Style – @wedding_style

Opulence! Grace Ormonde Wedding Style is a wedding planning publication that features all things luxury in wedding inspiration and trends. This account is total eye candy for planners who love high-end weddings and event spaces – just check out this breathtaking ceremony setup. Follow for endless inspiration for your upcoming events.

Event Leadership Institute – @EventLeaders

Event Leadership Institute is an online education platform for event professionals that provides training, resources, and mentorship. This is a great account to follow for event planning tips, ideas, and inspiration for corporate event planners in particular. Check out this post highlighting one of their free webinars.

Endless Events – @helloendless

Endless Events is a comprehensive event management company with a lot to say about trends in the events industry, including but not limited to event management, technology, planning, and production. This is a great content piece from them focusing on attribution reports. Outside of their social media profiles, this organization provides a number of valuable resources, like free event planning webinars, templates, and key takeaways from their most successful events. They have definitely made a name for themselves as thought leaders in the events industry.

Skift Meetings (formerly Event Manager Blog) – @skiftmeetings

Skift Meetings is a resource for event professionals that provides education, research, and insights/ideas for event planning and management. Their social media channels share industry news, trends, and best practices, as well as tips and ideas for event planning and marketing. Check out this post summarizing their recent report on event technology made simple.

Special Events Magazine – @special_events

As the official partner of TSE, Special Events Magazine is always on top of tweeting event industry news, trends, best practices, and research for event professionals. Their Twitter feed features a plethora of event inspiration, ideas, resources, and trendspotting (practically in real-time).

We hope that in following these social media profiles you find valuable information and inspiration for your future events in marketing efforts, event production, and planning!

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1 Comment

  1. Devin

    Great list! Definitely will look into following these event influencers.

    Reply

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